Proven outcome
34%
lift in landing-page conversions
The work changes. The standard stays the same: solve the right problem and measure what matters.
Growth • Conversion • Retention • Brand • Digital Experience
01 / Selected work
Different businesses. Different challenges. Measurable movement.
These case studies show how strategy, creative work, and consistent execution come together around the problem that matters most—from improving conversion and demand to rebuilding a brand or creating a new revenue stream.
Adam Friedman2025-11-28T17:59:55+00:00
Sustaining Performance for Bowflex During Transition
8.8%
Sales Lift with New DesignAdam Friedman2025-06-09T16:21:18+00:00
RayDoe Productions: A Bold Identity for a Bold Team
Cinematic Identity
Custom WordPress Website & Brand Design for Award-Winning Production CompanyAdam Friedman2025-02-24T06:02:11+00:00
Beyond Barriers: Crafting an ADA-Compliant Site for Aide Alliance
100%
ADA ComplianceAdam Friedman2025-02-15T18:16:35+00:00
Swan Training Partners with OVENLIGHT to Boost Digital Presence and Advance Equine Business
Top Rated
Horse Trainer & BarnAdam Friedman2025-02-15T18:25:31+00:00
Soccer Club Website Makeover: Improved Design and Photography
70%
Increase in Web Traffic Since RedesignAdam Friedman2025-11-05T17:35:18+00:00
Craftsman Design: A Strategic Blend of Website and Print Design Excellence
2x YoY
Traffic IncreaseAdam Friedman2025-02-15T18:07:44+00:00
Physical Therapy Marketing Success: How Ovenlight Helped Beyond the Clinic Grow
Web Design
Plus Reputation ManagementAdam Friedman2025-02-15T18:05:27+00:00
Adam Friedman2025-02-15T19:52:24+00:00
Capturing Ben Crane’s Essence: A Website for a PGA Pro
Pixel Perfect
UX Design Layered Photoshop File for Handoff to DevelopersAdam Friedman2025-02-15T19:54:43+00:00
Transforming AlphaCard: A Branding and UX Evolution Guided by Digital Expertise
Rebrand
From tired to inspiredAdam Friedman2025-02-15T20:01:07+00:00
Specialty Printing Company Leverages Digital Marketing to Spread the Word about Accessiblity
13+ Years of Collaboration
Leader in Large Format Tactile PrintingAdam Friedman2025-02-15T20:04:24+00:00
Elevating SQFT Studios: A Comprehensive Rebrand, Web Design, and CRM Integration Success Story with OVENLIGHT
40%
Boost in lead generationAdam Friedman2025-11-28T17:59:55+00:00
Sustaining Performance for Bowflex During Transition
8.8%
Sales Lift with New DesignAdam Friedman2025-06-09T16:21:18+00:00
RayDoe Productions: A Bold Identity for a Bold Team
Cinematic Identity
Custom WordPress Website & Brand Design for Award-Winning Production CompanyAdam Friedman2025-02-24T06:02:11+00:00
Beyond Barriers: Crafting an ADA-Compliant Site for Aide Alliance
100%
ADA ComplianceAdam Friedman2025-02-15T18:16:35+00:00
Swan Training Partners with OVENLIGHT to Boost Digital Presence and Advance Equine Business
Top Rated
Horse Trainer & BarnAdam Friedman2025-02-15T18:25:31+00:00
Soccer Club Website Makeover: Improved Design and Photography
70%
Increase in Web Traffic Since RedesignAdam Friedman2025-11-05T17:35:18+00:00
Craftsman Design: A Strategic Blend of Website and Print Design Excellence
2x YoY
Traffic IncreaseAdam Friedman2025-02-15T18:07:44+00:00
Physical Therapy Marketing Success: How Ovenlight Helped Beyond the Clinic Grow
Web Design
Plus Reputation ManagementAdam Friedman2025-02-15T18:05:27+00:00
Adam Friedman2025-02-15T19:52:24+00:00
Capturing Ben Crane’s Essence: A Website for a PGA Pro
Pixel Perfect
UX Design Layered Photoshop File for Handoff to DevelopersAdam Friedman2025-02-15T19:54:43+00:00
Transforming AlphaCard: A Branding and UX Evolution Guided by Digital Expertise
Rebrand
From tired to inspiredAdam Friedman2025-02-15T20:01:07+00:00
Specialty Printing Company Leverages Digital Marketing to Spread the Word about Accessiblity
13+ Years of Collaboration
Leader in Large Format Tactile PrintingAdam Friedman2025-02-15T20:04:24+00:00
Elevating SQFT Studios: A Comprehensive Rebrand, Web Design, and CRM Integration Success Story with OVENLIGHT
40%
Boost in lead generation“Adam has been the greatest help to me and my business. I saw a great boost in new client inquiries after Adam went to work.”
— Liz Wade, Photographer












