For over 15 years, we’ve been power users and admins on HubSpot, and our journey began back in 2010 when our client, PacketTrap, transitioned from Salesforce. Instantly, we recognized the game-changing potential of HubSpot’s Marketing CRM. Today, at OVENLIGHT, we confidently guide all our small business clients toward HubSpot, not just because of its incredible value, but because it’s a highly customizable, free CRM that can store contacts, leads, and more—all in one place.

Most small businesses barely scratch the surface of what their CRM can do. From our experience, HubSpot offers the most effective solution for organizing and tracking business contacts, marketing efforts, sales teams, and even running powerful email marketing campaigns. Its vast range of features and integrations makes it our go-to CRM.

The free version of HubSpot allows you to store up to a million contacts forever. However, their starter packages unlock even more possibilities, such as removing HubSpot’s branding and adding robust automation features. By the time you reach the professional tier, you’ll have access to advanced marketing automation, detailed reporting tools, and customizable workflows that cater to your exact needs. For example, if you want to automatically send a series of emails to a contact after they fill out a form, receive notifications when they revisit your site, and track every interaction from web search to phone calls—HubSpot makes that possible.

At OVENLIGHT, we don’t just set up new HubSpot accounts; we jump into existing ones, clean up databases, fix automation issues, create custom fields, set up workflow automations, and help you optimize your email marketing efforts. We’re here to ensure you get the absolute most out of your HubSpot subscription.